To support the launch of Volkswagen’s compact sedan, JETTA, we developed a promotional microsite for test drive sign-ups and related events. The site approached its visuals through two concepts — imagery and illustration — to enhance appeal despite relatively limited text content. By dividing the screen into four segments and positioning the vehicle at the center, we ensured a clear focal point. Lifestyle-inspired illustrations were created to present potentially rigid information in a more flexible and engaging way, encouraging user interest within a simple microsite structure.